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Danny Clinch: John Varvatos/Kiss

In celebration of their 20th season creating style-making campaigns together, John Varvatos, Yard and Danny Clinch launched the Spring/Summer 2014 collection by featuring Kiss.

“When I learned KISS would be featured in the next campaign, I could immediately see it in my mind. Shooting with the Manhattan Bridge in the background added to the classic ‘Dressed to Kill’ vibe. We‘ve turned some heads on shoots before, but this was surreal. People were floored when they turned the corner to see KISS in the middle of the street looking badass!”

Danny Clinch

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BEHIND THE SCENES:

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