• Alex Trochut: Tums, The Autoburn

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Alex Trochut: Tums, The Autoburn

Advertising, Alex Trochut, Design, Food, Illustration, Illustrators/Designers, Poster, Typography

Illustration and lettering artist Alex Trochut was commissioned by agency 360i to create the latest Tums antacid campaign, The Autoburn. The campaign centers around a cross-country road trip to 7 restaurants with the spiciest dishes. Alex designed a poster for every restaurant, each known for their own kind of hot and spicy foods.