Craig & Karl are no strangers to the world of pop art, so they recently teamed up with the famed Tate Modern museum to bring new life to this once prominent cultural phenomenon. They used their unmistakeable mix of vibrant colors and graphic textures to create this set of images inspired by pieces from the museum’s “The World Goes Pop” exhibit for an Instagram campaign to promote the event. Pop art was an artistic movement created in response to the rise of consumer culture, so the duo fittingly decided to create this artwork of proposed gift shop items as their own contemporary, tongue in cheek response to its return.