Photographer Danny Clinch shot musicians Paul Weller and Miles Kane on the Lower East Side of NYC for John Varvatos’ fall/winter 2012 campaign. This was Danny’s 17th season working with the designer, each ad meant to evoke the brand’s love for rock ‘n’ roll style-makers. Past collaborators include Green Day, Franz Ferdinand, Perry Farrell, Cheap Trick, Alice Cooper, Velvet Revolver, Iggy Pop, Chris Cornell, Joe Perry, Ryan Adams and Slash. Weller and Kane were chosen for their similarities, a passing of the torch of sorts. 26 year old Kane is considered a young Weller, who got his start in the English punk bands The Jam and The Style Council.
To see more John Varvatos campaigns shot by Danny, go to the Levine/Leavitt site.
